Insights-X
Insights-X: Mit Online-Tutorials zum erfolgreichen Messeauftritt
Vom 9. bis zum 12. Oktober 2019 trifft sich die internationale PBS-Branche auf der fünften Ausgabe der Insights-X im Nürnberger Messezentrum. Um die Aussteller bei ihrer Teilnahme an der Fachmesse bestmöglich zu unterstützen, hält die Spielwarenmesse eG als Veranstalter ein umfangreiches Service-Angebot bereit. Es umfasst neben Checklisten und verschiedenen Marketing-Materialien wie personalisierte Online-Banner und QR-Codes auch wieder fünf Online-Tutorials. Die kostenlosen Videos geben hilfreiche Tipps und vermitteln anschaulich, was Aussteller bei der Vorbereitung, Durchführung sowie Nachbereitung der Veranstaltung beachten sollten.
Im ersten Tutorial steht die strategische Messeplanung im Vordergrund. Die Anleitung liefert wertvolle Anregungen für die Projekt- sowie Budgetplanung und erklärt u. a.,
warum Ziele und Botschaft des Messeauftritts vorab klar definiert werden müssen. Ein weiteres Video ist dem Thema Besuchermarketing gewidmet. Darin erfahren die Aussteller der Insights-X, wie Einladungskampagnen effektiv gestaltet werden und welche Werbemöglichkeiten sie am Stand sowie auf dem Messegelände nutzen können. Um die vertriebliche Auswertung und die Erfolgskontrolle dreht sich ein drittes Tutorial. Es zeigt, welche Maßnahmen für eine erfolgreiche Nachbereitung der Messebeteiligung notwendig sind. Diese drei Videos wurden in Zusammenarbeit mit dem Dienstleistungsunternehmen MEPLAN aus München konzipiert.
Abgerundet wird das Angebot mit zwei weiteren Tutorials, die alle wichtigen Informationen zur Teilnahme an der Insights-X bereithalten. Sie fassen beispielsweise relevante Termine sowie Angebote rund um die Veranstaltung zusammen und erklären ausführlich, wie z. B. Gutscheincodes für Kundeneinladungen generiert werden können. Die Online-Tutorials sind in deutscher und englischer Sprache verfügbar. Sie dauern zwischen zehn und zwölf Minuten und können auf www.insights-x.com/aussteller/services abgerufen werden.
Extbase Variable Dump
GeorgRinger\News\Domain\Model\NewsDefault prototype persistent entity (uid=65, pid=85)
crdate => protected DateTime prototype object (2019-06-26T08:02:12+00:00, 1561536132)
tstamp => protected DateTime prototype object (2019-08-05T08:12:32+00:00, 1564992752)
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cruserId => protected 4 (integer)
title => protected "Insights-X: Mit Online-Tutorials zum erfolgreichen Messeauftritt" (64 chars)
alternativeTitle => protected "" (0 chars)
teaser => protected "" (0 chars)
bodytext => protected "<
data>
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driver => protected TYPO3\CMS\Core\Resource\Driver\LocalDriver prototype object max depth
signalSlotDispatcher => protected TYPO3\CMS\Extbase\SignalSlot\Dispatcher singleton object max depth
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objectManager => protected TYPO3\CMS\Extbase\Object\ObjectManager singleton object filtered
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logger => protected TYPO3\CMS\Core\Log\Logger prototype object max depth
processingFolder => protected TYPO3\CMS\Core\Resource\Folder prototype object
storage => protected TYPO3\CMS\Core\Resource\ResourceStorage prototype object max depth
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fileAndFolderNameFilters => protected array(empty) max depth
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identifier => protected "/SeG_Dateien/Bilder/Standards/Teaser_Logo_ISX_DE.jpg" (52 chars)
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contentElements => protected TYPO3\CMS\Extbase\Persistence\Generic\LazyObjectStorage prototype object (3 items)
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000000006f8356e100000000564b1964 => GeorgRinger\News\Domain\Model\TtContent prototype persistent entity (uid=598, pid=85)
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Zurück zur ÜbersichtsseiteVom 9. bis zum 12. Oktober 2019 trifft sich die internationale PBS-Branch e auf der fünften Ausgabe der Insights-X im Nürnberger Messezentrum. Um di e Aussteller bei ihrer Teilnahme an der Fachmesse bestmöglich zu unterstüt zen, hält die Spielwarenmesse eG als Veranstalter ein umfangreiches Service -Angebot bereit. Es umfasst neben Checklisten und verschiedenen Marketing-Ma terialien wie personalisierte Online-Banner und QR-Codes auch wieder fünf O nline-Tutorials.
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