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Spielwarenmesse

Annulation de la Spielwarenmesse Summer Edition de juillet 2021

  • La poursuite de la pandémie rend la planification et la tenue du salon difficile
  • Un nouveau départ en 2022 avec une forte offre virtuelle supplémentaire

La Spielwarenmesse mondialement connu de Nuremberg devait, pour la première fois, se tenir en été. Spielwarenmesse eG, en tant qu'organisateur, avait mis en œuvre ce report afin d'offrir au secteur une plateforme adéquate pour favoriser les échanges et l’interactivité avant la fin de l'année. En raison de la grande incertitude que suscite encore la pandémie du Coronavirus au niveau national et international, la date de juillet 2021 est annulée et l'accent sera désormais mis sur le salon Spielwarenmesse en 2022. La décision a été prise lors de la réunion du conseil d’administration du 25 mars.

Ernst Kick, président du conseil d’administration de Spielwarenmesse eG déclare : « Nous avons d'abord reçu de bons retours concernant la Summer Edition, tant de la part des exposants que des visiteurs professionnels. Cependant, depuis quelques semaines malheureusement, le manque d’amélioration de la situation sanitaire en particulier suscite l'incertitude dans le secteur. Pour nous, la santé de toutes les parties prenantes reste primordiale. » Le manque de perspectives de la part des politiciens concernant la tenue des foires et salons a avant tout un impact considérable sur leur planification mais aussi sur l'organisation des voyages des fabricants et acheteurs internationaux. Malgré les mesures déjà engagées et sans une évolution de la situation nécessairement plus sécurisée, il ne sera pas possible d'organiser avec succès la Spielwarenmesse Summer Edition.

Désormais, la Spielwarenmesse, à ses dates traditionnelles, du 2 au 6 février 2022, occupera le devant de la scène et sera complétée par la Spielwarenmesse Digital. Pour la première fois, l'organisateur lie ainsi l'indispensable expérience du salon physique au monde virtuel afin d'optimiser la participation des fournisseurs, détaillants spécialisés et acheteurs et ainsi leur offrir le meilleur service possible. « Nous ne recevons que des réactions positives, les acteurs du marché étant impatients de se réunir à nouveau en février. Et nous nous réjouissons de tous vous accueillir en personne à la 72ème édition de la Spielwarenmesse », résume Ernst Kick.

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La Spielwarenmesse mondialement connu de Nuremberg devait, pour la premi re fois, se tenir en été. Spielwarenmesse eG, en tant qu'organisateur, av ait mis en œuvre ce report afin d'offrir au secteur une plateforme adéquat e pour favoriser les échanges et l’interactivité avant la fin de l'anné e. En raison de la grande incertitude que suscite encore la pandémie du Cor onavirus au niveau national et international, la date de juillet 2021 est an nulée et l'accent sera désormais mis sur le salon Spielwarenmesse en 2022. La décision a été prise lors de la réunion du conseil d’administratio n du 25 mars.

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