Fair Play, Trends & Packed School Bags
Episode 7 of our podcast
The Podcast is only be available in german.
It’s that time of year again: back to school! Marco and Selina discuss why the season kick-off is such a strong sales driver, which school supply trends are currently on the rise and what retailers should be paying attention to right now.
In this episode, we also take a look at the Fair Toys Organisation (FTO). What is their mission, what goals are they pursuing – and why is fair production becoming increasingly important in the toy industry?
And of course, a little peek behind the scenes is a must: the Spielwarenmesse TrendCommittee welcomes a new member. How does the committee work, and what makes the annual trend selection so special?
