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World of Toys – Hong Kong
Your gateway to the Asia-Pacific region

Hong Kong Toys & Games Fair

As the most important fair for the Asian market, the Hong Kong Toys & Games Fair forms the bridge for business relations between Africa, America, Europe on the one hand and the Asia-Pacific region on the other. With over 1,800 exhibitors, Hong Kong Toys & Games is one of the most important industry events for the Asian market.

Would you like to conquer the Asia-Pacific region with your products? The business centre of Hong Kong offers you excellent opportunities for market entry. Exhibit at the Hong Kong Toys & Games Fair and take off in Asia!

Spielwarenmesse eG and the Hong Kong Trade Development Council (HKTDC) signed a cooperation agreement on 3 July 2008. This made the World of Toys Pavilion possible.

Become part of the World of Toys Pavilion at the Hong Kong Toys & Games Fair

Various stands as part of the World of Toys programme

Create visibility for your company at international trade fairs. Use the Spielwarenmesse eG network to plan your trade fair presentation professionally and in a relaxed way.

This is how you benefit from your participation in the World of Toys Pavilion

  • Support before, during and after the event from the competent team of Spielwarenmesse eG
  • All-round carefree stand construction package (stand area incl. stand construction, basic furnishings, stand lettering, stand cleaning)
  • Selection and recommendation of competent service partners for transport, travel, interpreting services, etc.
  • Comprehensive marketing measures for guaranteed attention (announcement in trade fair publications, catalogue entry, creation of a brochure to attract visitors)
  • Extensive press work with visibility in relevant trade publications
  • Use of the service area incl. hospitality
  • ...and much more

Dates and facts

Next HKTDC Hong Kong Toys & Games Fair: 6 – 9 Jan 2025
Visitors: Registered trade visitors only, no admission under 18 years of age
Organiser: Hong Kong Trade Development Council 

Venue:
Hong Kong Convention and Exhibition Centre
1 Expo Drivem Wan Chai, Hongkong

Information and downloads for Hong Kong Toys & Games Fair

Review HKTDC Hong Kong Toys & Games Fair 2024

Celebrating its 50th anniversary, the Hong Kong Toys & Games Fair once again attracted numerous visitors with over 1,800 exhibitors on 53,600 m2 of exhibition space. Over 42,000 trade visitors from Hong Kong and around the world took part in the fair this year. Find more information about the Hong Kong Toys & Games Fair 2024 in our press release.

Impressions

What our exhibitors say

“It was great to be at the Hong Kong Toys & Games Fair once again. We were able to meet many partners and also get to know new ones. Taking part in Spielwarenmesse eG's World of Toys Pavilion was the right decision for us.”

Christophe Magnus
International Key Account Manager
Smart Toys & Games

“After 6 years as an exhibitor, we haven't been here since 2020, and we don't regret our decision. Our presence at this year's fair allowed us to meet partners who are far away from us on a daily basis [...] It's a great way to start the new year dynamically!”

Adeline Pavie
Sales Director
Juratoys

“The Hong Kong Toys & Games Fair offers great opportunities to meet existing retailers and make new contacts. [...] I am delighted to have been able to attend.”

Robert Mann
International Sales Manager
Orchard Toys

Your contact persons

You would like to participate as an exhibitor in our World of Toys programme in the Hong Kong / Asia-Pacific region? Your personal contact is looking forward to hearing from you and will be happy to answer any questions you may have.

Francesca Ercoli

Project Manager

Fax: +49 911 99813-47

Claudia Herzog

Sales Manager

Fax: +49 911 99813-846

Curious? World of Toys is active in other markets!