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Spielwarenmesse – the highlight of the toy year

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Matchmaking for BRANDmate 2025 starts today

Anticipation of BRANDmate 2025 on 25 and 26 June in Essen is growing! The B2B networking event will once again bring together leading minds from the licensing, brand and retail world. The programme…

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Press & News

Magic Moments in Essen – BRANDmate combines brand power with discovery

On 25 and 26 June, BRANDmate will be turning the Grand Hall of the Zollverein Coal Mine in Essen into a hotspot for licensing professionals, brand builders and creative minds from a broad range of…

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Spielwarenmesse eG commits to International Day of Play

The UN has proclaimed 11 June as the International Day of Play. Nuremberg, too, will be celebrating the event with activities at various locations in the city centre – and Spielwarenmesse eG will be…

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New business opportunities in India: delegation offers powerful insights into the market

The Indian toy market is growing at pace – and is increasingly positioning itself as a global manufacturing location. Against this background, Spielwarenmesse eG has joined forces with its subsidiary,…

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Multi-faceted, international, pioneering: Spielwarenmesse eG celebrates 75th anniversary

Spielwarenmesse eG has been making history for three-quarters of a century – and doing so with huge success. While the company enjoys its 75th birthday in 2025, it will not be until 2026 that the…

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